How to Lose a User in 10 Ways: Ignoring Usability and Usefulness in Your Products

Project and Program: Enterprise Data Center, Professional Development

Tags: Proceedings, 2018, SHARE St. Louis 2018

We don't need no stinkin' usability! If you want to develop shelfware, applications or products that even you don't want to use, then, in this presentation, the speaker will tell you how to do it!
Caution: ignore usability and user needs at your own peril. Products are typically evaluated on a variety of dimensions, including scalability, performance, maintainability, functionality, ease of installation/configuration, and ease of use. Our speaker will discuss and demonstrate how not understanding how usability affects many of these elements and is detrimental to the purchase, rollout, and adoption of the solution.-Thyra Rauch-IBM Corporation

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